Oregon Lottery Receives International Lottery Conference Award
Tuesday, November 03, 2015
Oregon won two awards for its responsible gambling campaigns and a third award for Corporate/Beneficiary TV Advertising.
"I am very proud of our marketing team's work in preparing these award-winning advertisements that tell Oregonians about the good things their lottery dollars do for the state," said Oregon Lottery Director Jack Roberts. "The ads also inform people with gambling problems how to access the help they need and which the lottery also funds. It is great that their excellent work has been acknowledged by our lottery peers across the country and in Canada."
The responsible gambling TV ad entitled “Bowling Night” won the award for best Responsible Gambling Video Communications. The ad depicts a group of friends encouraging another friend to get treatment for his gambling addiction. View the award winning ad below:
The Lottery’s website for the Oregon Program Gambling Resource took home the ward for Responsible Gambling Electronic Communications. View the award winning website by clicking here.
The “Coming Home” ad, which recognized the Lottery’s 30th anniversary, took home the TV Advertising award.
Since the Oregon Lottery began selling tickets on April 25, 1985, it has earned nearly $10 billion for economic development, public education, state parks and watershed enhancements. For more information on the Oregon Lottery visit the Oregon Lottery website. For more information about Lottery supported problem gambling treatment and help visit Oregon Problem Gambling Resource website.
Related Slideshow: Oregon Governor’s Film Awards
On Tuesday, Jan. 6, Governor John Kitzhaber presented the Oregon Film & Television Office's Annual Governor's Awards for the categories "Film Advocate," "Innovation in Education," and "Achievement In Film Service" at the Eastside Exchange Building in Northeast Portland.
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